Let's follow 301 redirect best practise

A bit spammy, but if the top ten results are already a bit spammy... If low-quality pages are performing well in the top ten of an existing long tail SERP - then it's worth exploring - I've used it in the past. Phrase match and broad match modifier will match to same …

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Why quality matters

Email can be a vital part of a company's digital marketing strategy. Conversion is a cost-effective, direct method of improving revenue. Many websites contain elements that inadvertently block search engines. If your website contains such an element, search engines won't be able to index your pages correctly. Does anyone know …

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Google ranking factors can be affected by canonical URLs

Redesigning your site gives you the perfect opportunity to make sure your URLs are optimized for UX and for search engines. Your URLs play a significant role in your SEO success. Your URLs must contain targeted and relevant keywords. Googlebot and other web crawlers follow the links that they find …

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Google ranking factors can be affected by static pages

The hierarchy of effects approach enjoys the benefit of allowing marketers to identify common steps consumers and businesses take when making purchases. It's possible to rank number one for many keywords that have no real ROI. Instead, you should focus on metrics that bring conversions. One common approach to fix …

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The death of offsite SEO

"Value" has become a buzz word in marketing. Why Is E-A-T Important for Your SEO? Google's index includes more than 30 trillion pages, making it impossible to check every page for thin content by hand. While some websites are occasionally subject to a manual review by Google, most content is …

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Why have the googlebot crawlers come out to play?

Consumers seeing an advertisement in a different medium are more likely to recall the ad than when it appears in only one. That's the hurdle every business owner faces after creating a website. Competitive research is where you have the opportunity to tighten things up. For example, where would one …

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