Make link bait your centre of attention

As part of any digital marketing strategy, Search Engine Optimization (SEO) is integral to driving customers to your business via online platforms. Healthy social traffic certainly doesn't hurt SEO efforts. This is likely going to fix the problem because the Google Webmaster Forum has said that a 404 page is …

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Make sure you include your one to two keywords in your URL

When people conduct research, they want up-to-date, accurate information. That's why it's important to keep content updated. Recency is becoming an increasingly important ranking factor in Google's search algorithm and for good reason-your audiences don't want to waste time reading dated content. Good organic search results come from practicing SEO …

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Why quality matters

Email can be a vital part of a company's digital marketing strategy. Conversion is a cost-effective, direct method of improving revenue. Many websites contain elements that inadvertently block search engines. If your website contains such an element, search engines won't be able to index your pages correctly. Does anyone know …

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The truth about onsite SEO

To be a part of the party, make sure your business website uses structured data markup. And all these considerations make SEO a great deal of work. Search engines need to provide relevant results to searchers (so that they'll keep coming back to that search engine and be an audience …

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